's the punch line of that. who won the election? bush and quail. >> reporter: but staying cool under attack? >> here you go again. >> reporter: you get points. being too cool. >> if kitty dukakis were raped and murdered, would you favor an irrevocable death penalty for the killer. >> no, i don't, bernard. >> reporter: his numbers dropped immediately after the seemingly unfeeling too cool answer. >> substance is more important, but the meaner counts. >> reporter: an impatient george bush checks his watch and suffers for it. >> people said, what, he doesn't think this is important enough to stick around another ten minutes? >> reporter: al gore hurt by his impatient sighing. this year, look for this. >> i have never seen as much lying as i have in this campaign. >> reporter: wow. well, if that happens tomorrow night, it is our goal to let you know. now, look for substance, but look also for the theatrics. watch the candidates when they leave the wings. the first guy to put out his hand to get the handshake, he wants to be the friendliest, to be in control, to have body language that matters.